Zara's new invention that is sweeping: the purchase car that becomes a bag

ALMUDENA NOGUÉS

Zara vuelve a mover ficha. Hace tres meses logró cosechar un éxito fulminante con el lanzamiento, por sorpresa, de dos modelos de carros de la compra con tejido acolchado. Contra pronóstico, se agotaron en solo unos días, con polémica incluida (y es que algunos usuarios acusaban a la multinacional gallega de machista por incluirlos en la sección femenina). Pues bien, este arranque de 2021 -con la pandemia aún como telón de fondo- la niña mimada de Amancio Ortega parece dispuesta a repetir hazaña y vuelve a apostar por este producto, que ya hizo viral, con un giro de tuerca. El más difícil todavía. ¿Su propuesta? Convertir un bolso tipo 'shopper' de gran formato en un carro para ir al mercado de vuelta de la oficina. Todo un 2 en 1 con el que innova y, de nuevo, logra un golpe de efecto.El nuevo invento de Zara que está arrasando: el carro de la compra que se convierte en bolso El nuevo invento de Zara que está arrasando: el carro de la compra que se convierte en bolso

Again, these are two models.Now adapted to the new spring-summer collection that begins to invade its shelves.Thus, if in the previous ones the padded and waterproof tissues dominated, in these two new designs they take more light and summer material prominence such as raffia, cotton or skin in natural colors.

El nuevo invento de Zara que está arrasando: el carro de la compra que se convierte en bolso

His great asset is its 'Transformer' effect.And it is that at first glance it looks like a 'most large, ideal shopper', ideal for those who need to carry large -capacity bags, with double zip and magnet closure.But it contains a surprise: its two folding wheels that allow in a single gesture to make the purchase with it.In addition, his body is extensible.In this way, the bag is divided into two sections and just among them a zipper is hidden that, deployed, allows adding another 29 centimeters to the car.

One of them is raw with the bass of raffia and the other, something more formal, is made of cotton with polypiel details in cream and navy blue.In both cases, the price is around 40 euros: 39, 95 to be exact.The measures are also the same: 31.5 x 40 x 15.

And be careful if you have interest, because it smells successful.Rafia, in fact, has been exhausted in hours (although Zara ensures replacement since she hangs the 'Coming Soon' label) while the second is still available at the website.

Topics

Zara, Bizkaia, Bilbao
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